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Macro Pricing: A Comprehensive Product Development Process
sections. Ill. Project-Based Analysis The primary reason for project-based, rather than unit-based ... Because these compari- sons are marketing's primary source of information about the various price ...- Authors: Shane A Chalke
- Date: Jan 1999
- Competency: External Forces & Industry Knowledge; Technical Skills & Analytical Problem Solving
- Topics: Life Insurance>Pricing - Life Insurance